Atomic Nevada: Deceptive is a scary word, especially with hesitation rising about government roles. Since the start of the Atomic Era in the mid-1940s, the state of Nevada has lived with more than its share of misdirection, with senior figures in the military, tame politicians, scientific boffins, dismissive journalists, and government officials routinely bowing before the nuclear genie. This book is for those interested in how and why manipulated language and imagery doled out by the atomic industry become parts of our lives.
Michon Mackedon is scheduled to speak on August 14, 2012 at Rotary Club of Minden, Nevada meeting. Michon is the Author of Bombast: Spinning Atoms in the Desert (2010).The Minden Rotary Club meets Tuesdays at 12:00 PM, at the Carson Valley Inn – 1627 Hwy 395 N. – Minden, Nevada.Bombast: Spinning Atoms in the Desert is a crucial linchpin in Atomic Revival studies. Michon Mackedon recounts Nevada’s relationship with the nuclear industry and a host of players including the Atomic Energy Commission, the Department of Energy, scientists, military men, and journalists. With “an awareness born of deceit” shared by other Nevadans, Mackedon considers the manipulated language and imagery doled out by the atomic industry to make the unsafe appear safe and the unthinkable, thinkable. This second book published by Black Rock Institute Press is an environmentally charged survey of nuclear culture in the “Silver State.” Augmented with “Atomic Pop” images of the nuclear era, this book is an ironic, dead-serious, no-holds barred post-mortem that lights up Nevada’s nuclear industry.
By Dennis Myers, Reno News & Review
This article was published on 09.30.10.
“At a time when publishing is in a sharp decline, the publication of nonfiction books on Nevada seems to be booming:
Bombast by Michon Mackedon — Years ago, Mackedon got interested in Nevada’s nuclear history when she researched and wrote about the only atomic test that took place outside the Nevada Proving Ground, a 1963 test near Mackedon’s home town of Fallon. She has continued her research and now has a book on a broader topic. She examines the impact of nuclear weaponry and its testing on our culture, environment and economy. Features of towns like Richland, Wash., and Moab, Utah, that embraced atomic technology in their 1950s economies and lived to regret it in their present ecologies are covered. So are manipulation of the language in the service of the atom and facets of our culture and economy that market “Our friend the atom” to this day, as with Nestle’s Nuclear Chocolate and Nuclear Sour Neon Gummi Worms. One of the most prophetic was the crowning of a beauty queen for a 1955 nuclear test code named “Cue.” The queen was named Miss Cue.”